Case Studies Case Study: Safety First Case Studies Mar 7, 2020 1 min read Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a branded item that would be useful and a gift that would have a high-perceived value. The gift also had to work for both men and women. The bank projected that over a 2-month period they would set a goal of 200 new accounts. They decided on the Auto Safety Kit, which addressed all the parameters that had been set forth by the bank. A branded gift that was not gender specific, was useful and had a high perception of value. Result or ROI: The bank was able to achieve their goal of 200 new depositors in less than the 2-month period they had targeted. Source: Hit Promotional Products Share This Article Facebook Twitter LinkedIn Pinterest Email