Case Studies Case Study: A Flavorful Promotion Case Studies Apr 20, 2020 1 min read A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: This credit union gave away lip balm at a local baseball game. They chose to imprint the flavor as “Guess the Flavor”. The lip balm flavor was s’mores and everyone was asked to guess the 3 flavors in the lip balm. The eligible ones who guessed correctly were given a certificate for a discount on fees for their next loan or refinance. The credit union’s employees had customers emailing guesses for weeks! Source: SnugZ USA Share This Article Facebook Twitter LinkedIn Pinterest Email